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Monday, August 25, 2008

How to come up with a good site through article marketing

How to come up with a good site through article marketing
Copyright © Jose Love


http://www.teambuildnetwork.com




Article marketing has become one of the tools that sites used to increase their page rank in search engines like Yahoo and Google; increase their site views and of course also increase their site advertisements.

To those who are not familiar with the term, article marketing is the use of articles to promote a product or create an awareness about a topic that is closely related to the product. For instance, if you are selling a product that treats hypertension, you will have to come up with articles that will make people with hypertension take notice. And what would interest them more than an article on their illness! These articles will frequently have bio box at the end, which will detail the name of the company and their contact information. Some who are writing savvy will even be able to incorporate the product's name into the article.

Article marketing used to only exist in flyers and mailings. But now with the world wide web, articles have proliferated sites. Not only are articles now used to market products, it is also now primarily used to promote the site and increase its page rank in search engines. With a good page rank, site views are better and therefore revenues from site advertisers will also be good.

The use of articles for this has however led to problems in article quality and reliability. Articles now have become lousy in terms of the information that
it gives as well as in the way it is written. All are haphazardly done, perhaps because site owners sacrifice quality for quantity.

But it is not yet too late. Here are some ways to make sure that you get quality articles for your site:

1. Hire professional writers
A lot of people can write but few can write a well-written piece that is grammar mistake free and cohesive to the topic. If you create good content for your
site, not only will you have presence in the search engines, you will also be considered as a site where good information can be gotten. Just look at what
happened with the wikipedia. It may be more expensive though to hire professional writers but your site will however be known for quality articles.

2. Hire professionals on the field or experts on the topic

It is good to quote resource persons in your articles. Being experts in the field that you are writing about, they will lend credibility to your piece. But of course, if you can, you should also look into hiring these experts to write the articles themselves. This will be great for the site and also a great exposure for them. They will not even ask for a fee!

3. Get editors to clean up the articles
If you cannot pay good writers to do the job, at least hire an editor who can look at the articles and clean them up for you. Depending on the kind of editing involved, editors may be expensive but having clean and well-written articles will help your site get the credibility that it needs.

4. Photos.
Article marketing is not just about the articles. You also need to make sure that you have a visual representation to accompany the articles. This will make the article visually appealing to the site viewers.



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Saturday, August 23, 2008

Choosing an Article Marketing Service Provider

Choosing an Article Marketing Service Provider
Copyright © Jose Love


http://www.teambuildnetwork.com




Writing an article is one thing but did you know that you must also choose wisely the article marketing service provider as well? This is because there are hundreds of these scattered on the web and some of these are illegitimate.

The first thing you have to do is figuring out which one of these providers are well known across the web. Some of the well known ones are about.com and
ezinearticles.com. You can post as many articles as you want and the best part is that you don’t have to pay a single cent to become a member.

The articles posted should also be accessible by the major search engines. This means that articles submitted to the provider should easily be found by people who type in certain keywords using the search. If it doesn’t, there is no point submitting it since no one will be able to find it.

Some article marketing providers tell you that they will post your article in several sites if you decide to pay a certain fee. That’s great if the sites that will post this in have high traffic. One way of checking that out is going to a site like Alexa.

Alexa monitors website traffic. If the names of the sites they will promote it are not that popular, don’t waste your money signing up with them.

An article marketing service provider should be able to reach a specific audience with what you are going to upload to them. This is the reason that you have to submit these in the correct category. It’s okay if you make a mistake since they will fix it but if they don’t have this kind of system, you better look elsewhere.

Will the article marketing service provider edit the article? Some do while some don’t. But since this is your piece, it is only right that you should be the only one to do it. For those who are lazy, then perhaps this is okay. They might even translate the article into different languages so people from different dialects may also understand it. This means additional revenue for new if you are able to sell your product or service to other countries.

Articles can only be found through keywords. You should also check if the article marketing service provider uses the same to promote your articles online.

After all, not everyone subscribes to information from the article marketing service provider that you have chosen.
The ideal article marketing service provider should be able to acknowledge the fact when you upload articles and when these have been approved. This will tell you right away if what you have written is already available for people to see or if some changes need to be made. Again, if they can’t do that you are better off working with another provider than can do everything that was mentioned in this article.

You only want to work with an article marketing service provider that cares about your success. After all it is supposed to be a win-win situation since they advertise in your webpage and you get to post as many articles as you want for free. To avoid wasting your time and being scammed, just follow the guidelines mentioned and everything will be just fine.


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Wednesday, August 20, 2008

How to Go About Writing Article on Internet Marketing

How to Go About Writing Article on Internet Marketing
Copyright © Jose Love


http://www.teambuildnetwork.com


Going over an article on Internet marketing, you will gauge how the term has changed through the years. It used to be focused on ad placements. The way to do it then was to create a web page and place banner ads on other sites so that you can have links to your own sites.

There are also some money making scheme that evolved wherein you are advised to join a program for you to earn through the Internet.

But as of today, Internet marketing has become synonymous to advertising. And the best way to do this is through creating valuable articles. This way, it is less costly especially if you have the knack for writing and you are going to create your own materials.

Writing the Articles

Writing for the web is a lot different as compared to feature writing on magazines or even in the newspapers. This can be easy to do once you get the hang of it. All you've got to have are ideas about a specific topic that you want to become an expert on. But if you really do not have the knack for this craft, you can always hire freelancers to do the task for you.

First thing that you have to remember when writing the articles is that you must have a specific audience in mind. You will address your materials to them. You are vying for their attention that is why you are writing your articles in a way to reach out to them. This is the kind of topics which they are interested to, so you write about it until you are considered an expert. That will not be hard to do especially when you have good content which your target market is always on the lookout for.

You have to be subtle in promoting your own web site, products and services. This rule applies when you get your articles published on different submission sites. Most of the time, you will be allotted a box, an ample space wherein you can create an author's bio. That's the part where you can have a link to your site. The idea here is when you already got the trust of your readers, they will be interested enough to click on your specified links.

Take note of the word count. Other submission sites would accept 300 or so words for articles. But most sites prefer 500 to 550 minimum word count. Read the rules thoroughly so that you won't get banned from any of those useful sites.

Also be careful in using keywords. Do not use it too much to the point that it will annoy your readers. Stuffing your articles with keywords will just make your readers turn away from your materials as long as your motives become very obvious.

Lastly, choose an article submission site that ranks high on Google and in Alexa. You don't want to submit your work on spammy sites. That will not do your business any good. You can also study where your competitors do their submissions. This way, you can zoom in on those sites and start on your submissions.

Read through an article on Internet marketing just like this one before you plunge into a territory which is still unknown to you. This way, once you've entered the battle, there will be no turning back.


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Tuesday, August 19, 2008

Problems in article marketing

Problems in article marketing
Copyright © Jose Love


http://www.teambuildnetwork.com




When you click on search engines, your three keywords will literally result to a thousand of websites. You can thank article marketing for that bit of fact.
Article marketing is the use of well-written articles to supply information on a topic that is closely related to a product. For instance, if you are selling a medicine on diabetes, a great way to promote the product and to catch the eye of people with diabetes is to write an article about diabetes! That way, your target market will be caught.

Articles used for this type of marketing will often include a bio box that will list down the company, the product and the contact details. Some will even have pictures of the product beside it. Quality articles that are used in this field are often informative and short. After all, you want to keep them interested and not bored them to death!
It is not surprising that in recent years, the world wide web has caught on to its effectiveness. Article marketing now has become an online phenomenon. More and more articles about a variety of subject areas are being uploaded everyday over the internet. People who have websites have turned to articles to increase their page views.

In turn, they are supported by online advertisers who rely on their page views for advertisement views and consumer awareness. Search engines also rely on the articles submitted to their directories to rank websites during a search. The more articles in the directory, the better the rank. But the use of online article marketing has lowered the quality of the materials that are being posted over the internet. Instead of the well-written articles that inform consumers about a relevant topic, websites post materials that are haphazardly written. Check some of the websites that come out from the search engines and you will see just how much the quality of the Internet articles have lessened.

Some articles on the Internet are copied from another website. Even though they have different first paragraphs and introduction, the essence of the article or even the body will be the same exact same thing. Some rephrase the original article but when you read it, you will see that the concept and the principles being discussed are often the same. This is why there are a lot of duplication when you research over the Internet. Some will even present an entirely different topic after the second paragraph.

Another problem is the structure and grammar of the articles posted. Most of the articles nowadays have really atrocious grammar and several wrong spellings.
Typos are also pretty common in websites. The structure of the articles is also not well-done, leading people to think that the people who wrote them are non-writers.

Reliability is also another problem that has cropped up with article marketing. Since articles are written primarily for the search engine rank and the page views for advertisers, most articles will no longer contain any authors. This is considered unreliable sources especially for people who are researching technical pieces. Only a couple of websites have articles that carry bylines.

This has affected the reliability of the information that are gotten from the Internet. Some in fact cannot be trusted at all especially the sites that are
not so well-known.

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Friday, August 15, 2008

Simple Ways to Start Creating Marketing Articles

Simple Ways to Start Creating Marketing Article
Copyright © Jose Love


http://www.teambuildnetwork.com




If your web site contains everything about your business or if it is your business in itself, well you have to hard about getting the word out about it. Have you ever heard about marketing article? This is a very effective way to capture many people's attention by way of informing them and providing them with details that they would want to know.

How to Write
Do you ever blog? Or have you written to a loved one? You are off to a good start. Everybody knows how to write. But how to write for an audience takes a different course. But the reason remains the same. You are writing because you want your materials to be read.

Professionals writers may do the task for the salary but ask any passionate writers out there and they will tell you that they are writing first and foremost
because they love what they are doing. They want people to read their stuff. They want to help in a way. They want to inform.

Read, Help, Inform
Remember these three principles. These can be your guide when you've already sat down writing your first article. So when do you begin? Easy. First, what is your business about? Who is your target market? They are the people whom you are going to address your articles.

So let's say your products are flowers. You are targeting professionals, married couples, young couples. Actually, anybody can be interested with your product. You can also focus on hotel management or the restaurateurs, even funeral homes and services. You can write articles that will go like, how to improve your hotel's business with flowers. You can also write something about, flowers – your restaurant's ambiance at its best.

Now that you know whom to write for and what to write about, you must also know that in Internet writing, there are rules that you must abide in order to succeed on this venture.

1. Short paragraphs

Your articles must be written for easy reading. You must understand that the people who will search the web for information don't really have much time. And added to that, they will only be scanning your articles first before they read the whole thing. Why? The web will provide them with a lot, if not better choices for the subject that they are researching about.

2. Article submission sites


You must first join in the forums regarding this matter to get a feedback of your chosen sites. You must check the sites' Google ranking and their ranking in
Alexa. You must choose the ones that rank high and has a high volume of traffic.

3. Word count

Upon knowing to which sites you are going to submit your articles, you can go over their rules about the word count and abide by it. There are sites that will accept a minimum of 300 word count for articles. Others will ask for a 500 or more minimum word count. You have to check and make sure to make sure that your materials will not get rejected.

And lastly, in creating a marketing article, do not forget to fill out the author's bio box. This is your space to create a link to your own web site. This is how you earn your keep in submitting articles. Include you name, your business name, the call to action and the link to your site.

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The Whole Concept Behind Internet Marketing Articles

The Whole Concept Behind Internet Marketing Articles
Copyright © Jose Love


http://www.teambuildnetwork.com




Every business must have a strategy on how to spread the word out about its products and services. It doesn't matter if it is an online business or an offline one. If it is sales that you want to achieve, then you must do everything to market out your products and services. One effective way to go about this is through Internet marketing article.

Business Strategy


Look at your own notes. How do you plan to promote your business? It doesn't really have to be a big time venture that would eat up most of your budget. You need to be practical. Times are hard and not everybody can afford the likes of a broadcast ads.

Now you have two choices when it comes to affordable advertising. It is either you use the print medium or you take advantage of the Internet age. The cheaper means when it comes to print ads are the direct mailing pieces like postcards, catalogs, brochures and flyers. The idea here is to find the right printing company to process your materials.

If you will choose the second route, this will be much cheaper but you won't really able to track down certain names on a targeted list just like how it goes with direct mailing. But the advantage of this is that many people are browsing the web and you can tap all those people to become your probable clients.

Sit Down and Write

This is how most business owners do it these days. They create good contents, establish themselves as experts in their chosen categories and invite people to
click on their links leading them to their web sites.

How do you go about this? You have to choose what areas or categories you want to focus your articles on. Make sure that your intended target audience will be interested on those categories. This is already minimizing the wide range of types and kinds of people who will be reading your articles. This is just like you are making sure you are talking to the right people.

Choose the right article submission sites. Do not submit to every site that offer free article submission. Your business must first be associated with good choices. And this is the first choice that you have to make. To help you with your decision, you can join web forums about such topic. You can also check the Google ranking of the site. Check out also its Alexa's ranking. This way, you will know what sites get high volume of traffic.

Stay away from the spammy types. That will not do you any good. Yes, your articles may have higher chances to be crawled. But who would want to read materials that are rich in keywords but lack sense? You must convince people that you can help them. You must gain their trust. This way, there are higher chances that they will click on the links that you will provide on your author's biography box.

Your author's bio is a small space allotted for you to tell people who you are and convince them that you are that good that they must click on your link to find out more. This is the whole concept behind Internet marketing article.

This was created to help you promote whatever kind of business you have by first piquing people's curiosity then leading them your way, or in this instance, your web site.

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Wednesday, August 6, 2008

Some Important Notes about Article Submission Software

Some Important Notes about Article Submission Software
Copyright © Jose Love


http://www.teambuildnetwork.com




Marketing your business has never been easier. With the booming state of the cyber world, reaching out to your target market has become a breeze. One of the most popular ways to do this is through writing articles and send it to the directories using article submission software.

Writing the Articles

You have to start the process with a good content. Words are powerful so you've got to put them into good use. You will lead your clients your way through these articles. They surely wouldn't be led of something crappy.

The usual way to go about writing articles is to start with the word count. This is regularly 500 to 2000 words and talks about the field of your expertise.

For example, you are selling furniture. On your article, you can target interior designers, home owners as well as business people on how they can make use of the different furniture. You can give tips on how to design their space using the pieces that you are selling

In your articles, you should not blatantly sell your furniture. The way to do this is establish first your expertise about the product, teach people how to use them and give them ideas of how others have utilized such.

In those article submission sites, you will have the resource box that is intended for you to create an author's bio with the link to your own web site. This

is your chance to sell what you've got and make people interested enough to click on your link.

There are many free article directories available in the web. But you cannot submit in all that. It will be better if you check on the rankings of the sites that you have chosen to submit to both in Google and Alexa.

The Software

In submitting to the sites manually, you have to copy your every article, its description and your links then paste it on every submission site. This is what
the software addresses. It does the job for you much easier. This is available now for the price ranging from $90 to $200.

The software will be able to do your multiple submissions at once. This comes with an auto formatting aspect. Most of these products come with the complete package including the compatible article directories that will accept the format that this software is going to produce. You just have to fill in the required details once and the software will do the rest for you.

With everything being handy, you no longer have any reason not to take advantage of this opportunity to market your products and services. The writing itself can be outsourced. There are a lot of freelancers that you could approach to do the job for you. All you have to provide them with is your goal, what you are selling, what the articles are for and some basic guideline if you have a preference with regards to the style.

The web is not only a vast resource of information. It is a vast source of people who would be interested to try what you are offering. Your task is to be seen by these people and lead them to click on to your links.

This way, you will be able to contribute with the good contents and information that can be useful for other people who will be searching for such finds. Let the article submission software help you accomplish that goal easily.
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Monday, August 4, 2008

The Basic Guide on How to Write Articles

The Basic Guide on How to Write Articles
Copyright © Jose Love


http://www.teambuildnetwork.com




If you have just discovered the many routes that you

can take with regards to online marketing, you may be

faced with many questions. One of them and a very

important one is how to write articles.

The Rule of the Game

Writing for the internet is very different from

getting your daily dose on blogs and other creative

venues. Yes, this also requires a lot of creativity

on your part but it caters to a specific market,

people who doesn't have much time to spend reading

the 500 plus words articles that you are presenting

to them.

Your role now is to get their attention, make them

scan through your materials, get your point and get

them hooked with what more you have to say then what

more can you offer to them.

Basic Guide

You need not be too academic when it comes to writing

articles. Besides you are not writing a research or

term paper. You just want to reach out to potential

clients to help them in avenues wherein you could

reach out to them in relation to whatever business

you have.

1. Good content

Your writing doesn't have to be too technical that

people would have to consult a dictionary just to

grasp your thoughts. You have to create functional

articles that will be easy to understand and people

will be able to relate with.

2. Conversational tone

Talk to your target market through your articles.

You've got to establish a connection with them. And

this can be achieved through the manner that you

present your articles. You have to make them feel

like you are a friend that they can turn to if they

are having problems in some aspects of their

business.

3. Excite your readers

You are not writing to win awards so avoid the boring

matter of fact route. Keep the tone bubbly and easy

to grasp. Create headlines and catchy tag lines in

order for you to keep your probable clients

interested.

4. Short paragraphs

Short paragraphs are intended for easy reading. This

will especially be helpful for those who don't really

have the time and are just scanning for interesting

finds.

5. Provide benefits

Make sure that after reading your piece, the reader

will get something out of everything that you have

said. Such knowledge should be useful to them and

will make them interested in reading your future

articles as well as your other products and services.

6. The importance of you

Use the word you throughout the article. This way,

the one who will be reading it will feel a sense like

you are directing them because they are important. It

will be easier to capture their interest this way.

So you think you can write now? Why are you doing

this anyway? The one thing that you have to take note

is that you are doing this to drive traffic to your

web site. You have to make as many people aware about

the products that you are offering and lead them to

you. This can be achieved further by providing good

copies at the resource box or at your author's bio

section on each of your article.

So make sure that you master how to write articles

before you plunge into submitting to article

directories. This way, there are better chances for

you to create impressive ones that will help you

propagate your purpose.

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Sunday, August 3, 2008

The Importance of Article Marketing to Improve Business

The Importance of Article Marketing to Improve Business
Copyright © Jose Love


http://www.teambuildnetwork.com




Writing is a passion. It is a profession. It is a craft. It can be a hobby.
It can also be a marketing tool. How? If you have a business and your aim is to
get the word out about you, one way to go about such task online is through article marketing.

Marketing Strategies
If you own a business, whether it is a startup or a big company, you would always think of ways to promote your stuff. This is the main reason why creating
web sites are popular these days. More and more people are getting hooked with how the cyber world works wonders.

If you own a web site, the next thing that you will think about is how to drive traffic to it. Just like how you do it offline, you have to reach out to your
target market and lead them into clicking your URL.

Article Submission Sites

With the advent of many credible article submission sites on the web come entrepreneurs who are seeing opportunities open for them to speak out and pique the
interests of their potential clients.

And how do you go about this?

1. You create good contents. What does this mean? For example, you are a printing company who caters to business people and professionals. You offer
postcards, business cards, brochures, newsletters and the likes. When you write the articles, you will not only think about ways to design your postcards, you will go and direct the material to your target market. You can write an article about ways to design your postcards to help your food business.

This way, you already are capturing a niche market. These people will be interested with the products that you are offering. They will be more interested if they will get a view of how they would be able to utilize such tools. And the perfect avenue for you to do so is through the good and functional contents that you make available for these people.

2. Take time to fill out your Resource Box

When you submit articles to directories, they allow you a space to have your author's biography. No, this doesn't mean that you have to brag that you are a good looking, 40 something, with bank savings. You are not looking for a partner. You are looking for clients.

To do this right, include your name, your web site address, a tag line or your business' unique selling proposition and a call to action for your readers.

This is the venue where you will promote your own stuff and lure them to click on your links.

Now do you understand why it is important to create quality contents for this purpose? People must trust that you can deliver what you have promised. They

don't know you. But in establishing your name as an expert in the field where they need help, they will learn to appreciate you and may later become

interested as to what you are offering them. You cannot achieve that with crappy articles.

If you don't have the knack for it, you can always hire freelancers to do the job for you. This way, you will be able to provide article marketing to

submission sites while you reap the benefits of such move through time.


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Saturday, August 2, 2008

What It Takes to be a CNC Operator

What It Takes to be a CNC Operator
Copyright © Jose Love


http://www.teambuildnetwork.com




Being a CNC operator may seem a little too easy but take a look at the requirements from companies and you'll think twice about the difficulty level of being
a CNC operator.

Being a CNC operator takes a lot more than just being able to handle long hours of staring at the monitor or creating an input stack for the programs. What it means is that you have to have outstanding programming capabilities and at least basic machining knowledge.

Job Requirements

A CNC operator has to be knowledgeable about blueprint reading. This is because, basic design concepts and construction is hinged heavily on blueprints.

Furthermore, the components that are being manufactured by companies that have CNC machines are based on blueprints of a whole structure. Therefore, if you do not know how to read blueprints, you won't know what to program the machine to do.

Another thing that a CNC operator has to have is familiarization with machine operations. If the operator does not know which machine tools are for which

job, or how fast the machine can work, or what the rate of feed is for the machine, or even the depth of the cut needed for the operation, then you wouldn't be productive and the operation would be a failure.

The most obvious thing that an operator would have to know would be the general operating characteristics of the machine. He/she would have to know what the

machine runs on—tape, network data input, or floppy. Furthermore, proper data input procedures have to be observed to lower the error ratio. A faulty data
input procedure could cause the entire cycle to collapse therefore lowering the level of efficiency.

Working with CNC machines means that you will also be dealing with a lot of computer work. This means that you have to be familiar with basic computer operations. In addition to that, you will have to know how to interpret data in the program output stack.

The company's requirements and the benefits.

some companies require a lot more than what is written above. Oftentimes, they require applicants to be familiar with the system that they use. Other times,
they want the applicants to have no less than five years of experience working in a factory or at least working with a CNC machine. Also, some companies require applicants to undertake a specific training program to ensure the employers that the material they are getting is worth the money they will be shelling out.

However, the benefits that can be reaped is quite solid. Salaries and insurances are often negotiable. Working hours are also a snap! All you would have to do is initiate the cycle and then sit back and occasionally check for glitches. Furthermore, these companies often takes care of their operators as there is always a shortage of skilled enough people to take hold of the position.

So, what does it take to be a CNC operator? To synthesize the requirements, you have to be amazingly determined to pass the requirements of the company you are applying for. And then, you have to be able to quickly restructure the program in case of any glitch that the computer might encounter during the process.

The benefits are solid, but passing the requirements is like surviving the gauntlet. Think about this career.

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